I can think of many reasons why someone might start and maintain a blog:
Blogs? Yeah We Got That
1. You have something to say
2. You enjoy the craft of writing
3. You want to figure out what you think, and do so in public
4. You want to be part of a larger community of like minded individuals
5. You have a hobby or interest that you are really, really into
6. You want to maintain a presence
7. You have an expertise and you want to share it
8. You have an eye for content (text, graphics and video) and you enjoy leading other people to them
9. You want to create a online record of what you are reading, looking at or thinking about
10. You like engaging in debate with total strangers
That’s off the top of my head.
Note that each of these bullet points begins with YOU. Blogs are about what YOU want to produce, regardless of how many readers shows up. The Big Picture would
more or less be the same content with 100 or a 100,000 daily readers.